Globally Verified: The First Adult Toy Brand with 9 Global Industry Firsts Achieved in Mental Health, Healing & Sexual Wellness

Globally Verified: The First Adult Toy Brand with 9 Global Industry Firsts Achieved in Mental Health, Healing & Sexual Wellness

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Emotionally-safe intimacy built for you.

MyJoyToys is a platform for people who have always been part of this industry's
market, and never part of its design. Emotionally-aware. Trauma-informed.
Built by someone who knows the difference.

Welcome to MyJoyToys.

We're an award winning business that has emotional safety at the heart of what we do. Discover our range of adult toys at your own pace. Here you'll find thoughtfully chosen products, guides and recommendations designed to help you explore with confidence.

IT Brand Pulse Industry First AI Innovation 2026
We are honoured to have our global industry first recognised and featured by tech analyst firm IT Brand Pulse in their Industry First series, highlighting MyJoyToys’ role in the emerging category of emotional-support AI.
Read the feature →

Dedicated Mental Health Blog

Did you know? We’re the first to launch a dedicated mental health blog in the adult industry. Explore it below.

Performance Pressure & Intimacy Confidence: How to Overcome Anxiety and Rebuild Self-Trust

Performance Pressure & Intimacy Confidence: How to Overcome Anxiety and Rebuild Self-Trust

By MYJOYTOYS Ltd

Performance pressure is one of the most common — and least talked about — challenges in intimacy. It can affect anyone, regardless of gender, experience, or relationship status. You might...

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Divorce Recovery: How to Heal Emotionally and Rebuild Yourself After Separation

Divorce Recovery: How to Heal Emotionally and Rebuild Yourself After Separation

By MYJOYTOYS Ltd

Divorce is more than the end of a relationship.It can feel like the loss of identity, safety, routine, connection, and the future you once imagined. Even when a separation is...

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Emotional Abandonment & Feeling Unwanted

Emotional Abandonment & Feeling Unwanted

By MYJOYTOYS Ltd

Why Feeling Unwanted Hurts So Deeply — And How to Heal Emotional Abandonment Few emotional experiences hurt as deeply as feeling unwanted. Emotional abandonment can come from: • breakups• childhood...

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